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Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

Sep 19, 2019

Wahida Lakhani is the founder and Lead Strategist of Brands Are Stories. Wahida cut her teeth in the tech startup and agency space where she worked with Fortune 500 companies and household name brands to sort through their social analytics and unearth profitable insights. She then founded Digital In The City, where she managed over $1 million in ad spend for clients in some of the most competitive verticals. 


This week on the Get Paid Podcast Wahida joins us to chat about how she combines her two loves: the power of copywriting and the ability to turn those words into cash.


“An architect friend of mine started an e-commerce store. She used to get a lot of prestige from saying she was an architect. But, when you’re an entrepreneur instead of people saying, “Oh wow, this says something about you,'' they worry about you.” — Wahida Lakhani


This Week on the Get Paid Podcast

  • Why she switched from FB ads to copywriting [3:27]
  • Mourning the loss of the old you [7:10]
  • Hitting $100k in her first year [16:08]
  • "Claire, I feel like I have 7 bosses" [20:48]
  • Wahida's 'Get out of bed' fee [30:12]
  • Partnering with CopyHackers [33:53]
  • Ongoing payments versus lump-sum payouts for guest experts [37:42]
  • The Story Stacking method [44:49]
  • Levels of customer awareness [46:24]
  • Programs for entrepreneurs who want to work abroad [56:00]
  • The secret weapon behind Wahida's winning pitches [1:08:03]

Resources Mentioned:



Connect with Wahida:


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Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit to get it right now. 


Now it’s time to GET PAID


Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies and be sure to share your favorite episodes on social media.


Now, it’s time to go get yourself paid.