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Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

Jun 22, 2015

Tena.cious is a social media and design agency with 10+ employees currently serving 5 and 6-figure accounts. But it started just like so many small businesses: with just one individual. Could you or I do that? It’s a question that’s constantly on my mind.

 

In today’s episode of The Get Paid Podcast, I’m interviewing Tena Pettis, the founder and CEO of Tena.cious, a company that’s on its way to a million dollars in annual revenue.

In this episode you’ll hear:

-- Why Tena spends money on advertising when the return-on-investment is completely impossible to track.

-- Tena’s most-valued Twitter technique she employs for following up with potential clients. (She swears it helps her close more than any other social media trick.)

-- How many revenue streams Tena.cious has - I don’t know how they keep them all straight!

-- The exact prices of their social media management monthly retainer packages, and what clients get for each one.

-- What Tena actually does in the business, and how her work directly impacts Tena.cious’ bottom line.

-- Why she pays for office space when she could just as easily manage a remote team.

-- The one piece of the business that keeps Tena up at night. (Mo’ money, mo’ problems, right?)

-- Tena.cious’ very best money-making technique, and why Tena had no interest in trying it out in the beginning.