Preview Mode Links will not work in preview mode

Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

Jul 8, 2015

Why would you change course from a personal brand that’s making $250,000 in annual revenue to build a software-as-a-service business in an incredibly competitive market? Nathan Barry shares the details of how he started selling apps, then ebooks and courses, and now has just broken even with his email marketing software.

In this episode you’ll hear:

-- What took Nathan from his blossoming career as an independent designer back to working as a full-time employee.

-- His #1 tip for getting the attention of any influencer in any industry, and what my own experience has been with that tactic.

-- Why Nathan sold off a piece of his company that was still bringing in money, and the one question he asked himself to help make that decision.

-- Why negotiation is key to an outcome where the people on both sides of the table walk away happy. (This one completely surprised me, but it makes sense now that I think about it.)

-- Nathan’s exact strategy for launching his first ebook that brought in $12,500 in just 24 hours when his list was less than 800-strong.

-- One of the benefits of writing books that he says is as good or possibly better than the revenue.

-- His frustrations with the publishing world that led him to write the book Authority (and my bad excuse for not having finished it yet).

-- Why Nathan’s leaving behind the launch model and what he’s doing instead to “build the next Leadpages.”

 

-- An email marketing strategy that would make weekly broadcast emails a thing of the past.