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Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

May 8, 2025

After a really tough 2024, Charlotte Ellis Maldari joined GPM and completely shifted niches, created a whole new offer, and built up the confidence to put herself out there in a very different way.

Today she shares what it all looked like behind the scenes and how it felt to finally turn cold traffic into actual sales. 

This Week on the Get Paid Podcast:

  • The details of her brutal year in business and why she still chose to invest in GPM

  • The breakthrough that came from a perceived loss

  • Choosing to shift her business for her kids and her mental health 

  • How she knew it was time to pivot away from the creative agency industry (and why it wasn’t a simple choice to make)

  • Realizing you might be resenting your ideal clients 

  • Working with Sarah Lucille to make a huge messaging transition across all her marketing assets

  • How she knew Claire was the exact kind of coach she needed to get her $50k funnel running

  • Rewriting her business identity and creating a whole new offer

Mentioned in this podcast:

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid