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Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

Nov 21, 2019

Monica is a professional blogger and Pinterest marketing expert. She has an MBA degree in finance and marketing, and blogs at Redefining Mom, a site for helping women thrive in motherhood and business. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft, HP, and Cisco. Now, she provides online marketing education to small businesses that are looking to build a profitable revenue stream through effective sales funnels and Pinterest ads.


This week on the Get Paid Podcast, Monica joins us to chat about talking about her mom blog to Obama, leveraging strategies from her corporate job, and the relationship between Pinterest ads and Facebook ads.


“I'm not as passionate about organic traffic as I am paid because with paid you’re telling the algorithm exactly the types of people you want to reach and I can see a direct line result for the actions that they take. ” — Monica Froese

This Week on the Get Paid Podcast

  • Why she prefers paid ads over organic traffic [15:45]
  • "No, I had a baby...No money for me" [19:09]
  • Getting invited to go to Pinterest [21:35]
  • Using Pinterest to feed her Facebook Pixel [25:57]
  • V-Look Ups - and why you need 'em [42:56]
  • Being strategic with copy to leverage social proof on ads [45:15]
  • Why Facebook Ads are like viagra [55:05]
  • Growing her team [1:04:59]

Resources Mentioned:


Connect with Monica Froese:

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Now it’s time to GET PAID


Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.