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Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

May 16, 2019

In a previous life, Kira was an art major who ended up working with global brands like Estee Lauder Companies. Now, she leads a team of multiple copywriters in a flex micro-agency focused on weird copy for courses and membership programs, while also co-owning The Copywriter Club with Rob Marsh, where she helps copywriters master their copywriting, business skills, and mindset.


In this episode of the Get Paid Podcast, we’re hunkering down in Kira’s copy cave to chat about why business owners need to embrace their weird, growing two businesses at a time, hosting live events, and of course, how she gets paid.


“I had been putting myself out there before I even started this copywriting business. I was sampling with other business ideas and connecting with people, and showing up online and a lot of different places. I wouldn't say there was a consistent message, but I was building relationships.”  - Kira Hug


This Week on the Get Paid Podcast:



  • How Rob and her business partner convert free group members to paying customers [44:20]
  • The challenges of growing two businesses and being a mom [04:14]
  • Paying to play in the relationship game [9:34]
  • Why Kira pitched 30 podcasts in 30 days [11:27]
  • Why you should consider putting on a bear suit aka why branding matters [18:14]
  • How getting into the right room kickstarted Kira’s copywriting career [24:12]
  • Kira’s take on raising your rates [26:46]
  • How to create deeper connections in your mastermind [54:38]
  • How much retreats actually cost and what pulling a great one really takes [59:45]
  • Why copywriters should be running ads [1:13:44]


Resources Mentioned:



Connect with Kira Hug:


Step up Your Facebook Ads Game


Running Facebook and Instagram ads for other people? Whew, give yourself a pat on the back and buy yourself a drink, because that ain’t easy. You’re spending other people’s money (while they’re breathing down your neck) all while navigating the 101 curveballs Zuckerberg and friends are throwing your way.


We’re in the wild, wild west of online marketing, and you need the right sheriff to help you navigate pricing, packaging, and the murky hell that is managing client expectations.


If that sounds good to you, then saddle on up and ride on to the Ad Consultant Incubator to learn more.


Now it’s time to GET PAID


Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.