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Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

Apr 18, 2019

Christine Hansen is the founder of Sleep Like a Boss, a sleep consulting company that helps busy CEO’s, executives, and high achievers transform their sleep so they can take on their busy schedule like a boss. She is a Certified Sleep Science Coach, Nutrition Therapist, and Functional Nutrition Practitioner and the author of Sleep Like a Boss - The Guide To Sleep For Busy Bosses, which is a #1 bestselling book on Amazon. Christine is also an award-winning entrepreneur and has been featured in multiple international publications such as Forbes, Business Insider, and Readers Digest as well as on popular podcasts like Entrepreneur on Fire.


Christine joins me today to share how she pivoted her career from working as a teacher to becoming a certified sleep expert. She shares the challenges she faced when stepping out of her comfort zone while building her business and the services she offered when she initially launched. She also shares the strategies she used to pitch topic ideas to international media publications and how she transformed her business from earning $16k in 2017 to consistently earning five-figure months this year.


“Cheap doesn’t always sell more.” - Christine Hansen


This Week on the Get Paid Podcast:


  • How Christine gets paid to help people sleep.
  • Details of the packages that sell for over $7k per person.
  • How she built her authority and credibility without using client testimonials.
  • How Christine went from earning $16k in revenue for the year to $35k this past January.
  • The eye-opening moment she realized her prices had no impact on whether clients said ‘yes’ or ‘no’ to her offers.
  • How Christine rebranded her website to attract high-end clients.
  • Why she doesn’t have a process to pre-qualify new clients.
  • The #1 tactic she’s using to sell $25k sleep retreats. (It’s not a webinar.)
  • The (accidental) price change that dramatically increased the sales conversion rate on one of her products.
  • Christine’s advice for overcoming mindset blocks and pitching topic ideas to media publications.



Resources Mentioned:




Connect with Christine Hansen:




This episode is sponsored by… MemberVault


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Now it’s time to GET PAID


Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.


Now, it’s time to go get yourself paid.