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Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

Feb 24, 2022

The advice I’m giving in this podcast episode works best for people who already have an offer that converts well. Think about the offer you sell the most of or the one that brings in the most revenue and consider how you can pull these levers for that offer.

 

The three levers I’m referring to are:

1) Traffic - Getting more eyeballs

2) Conversion Rate - Converting more of those new eyeballs to buyers

3) Price - Making more money per transaction

 

“The easiest traffic to get is often the hardest traffic to convert." - Claire Pelletreau


Let me tell you, too—this is not only about getting in front of more eyeballs or converting traffic, it’s also about building trust and providing pain relief for your clients.  Listen to Episode 182 on The Get Paid Podcast for a richer explanation of how to work with these levers to increase your profitability. 

Mentioned in this episode: 

This is the best time to enroll in our new program, Get Paid Marketing! I honestly don’t know if I’ll be able to say the same thing 3 months from now. 

Take a few minutes to complete your application here: https://clairepells.com/getpaid.